Pittsburgh, PA – November 6, 2016 – Pittsburgh Retail today announced its participation in this year’s Small Business Saturday, taking place on November 26th. Small Business Saturday is a day dedicated to supporting local small businesses and strengthening and celebrating communities across the country.
On Saturday, November 26th, Pittsburgh Retail will be working with a local paper, The Northside Chronicle, and the local businesses within the Northside of Pittsburgh for a day of shopping with a special contest for prizes available for free in the monthly hyper-local paper, and additional pop-up events for shopping, broadcasting, and attracting customers to the vibrant business districts within the community from 11AM-6PM.
Created by American Express in 2010, Small Business Saturday serves as the ceremonial kickoff to the holiday shopping season for small businesses across the United States. In 2015, 95 million consumers shopped at small businesses on Small Business Saturday and spent an estimated $16.2 billion at independent retailers and restaurants on the day, according to the 2015 Small Business Saturday Consumer Insights Survey.1 The day was also championed by elected officials in all 50 states and Washington, D.C., including President Obama.
Pittsburgh Retail recognizes the importance of supporting small businesses, the jobs they help create, and the culture they instill in local communities. According to the U.S. Small Businesses Administration, as of 2014, small businesses nationwide accounted for 63% of net new private-sector jobs created and represented 99.7% of firms with paid employees.2
Merchants and consumers can learn more about Small Business Saturday and how to get involved by visiting ShopSmall.com.
S Lauren Stauffer
ABOUT SMALL BUSINESS SATURDAY
November 26th marks the seventh annual Small Business Saturday, a day to support the small businesses that can create jobs, boost the economy and preserve neighborhoods around the country. Small Business Saturday was created in 2010 in response to small business owners’ most pressing need: more customers.
1Estimates are based on consumer self-reported data from the Small Business Saturday Consumer Insights Survey by National Federation of Independent Business (NFIB) and American Express (November 30, 2015) and do not reflect actual receipts or sales.
2Small Business Administration Office of Advocacy Frequently Asked Questions, March 2014.